30 sports. 30 cities. 30 days. One athlete fueled by EAS Sports Nutrition. The Unstoppable Tour was a branded content series with 30 videos broadcast daily on Facebook. Spending less than one million dollars, unaided awareness grew over 100%, episode views exceeded 250,000 and EAS's fan absolutely base blew up.
With Trego, Sebanc, Hasan, Sewell, Dean, Parris, Sundholm, Crook, Teele, Paradise and Cude.
Director: Andrew Zuchero / Aaron Wesner