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Josh Leutz

Executive Creative Director / Writer
Jack Link’s Jerky was largely dismissed as a junk food. But jerky is made of protein. Which, you know, is good for you. So our charge was to reposition Jack Link’s as a viable healthy snack. Our work made Jack Link’s the No. 1 snack in convenience stores, led to a 50% increase in brand awareness and generated two billion earned media impressions. 



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Social Things



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Nudity


Full-page spread in the 2016 ESPN Body Issue. 

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Workouts






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Funny Or Die & Titus Burgess



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Fight Night



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Print



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Clay Matthews




With Luke, Joe G, ZZ, Sams, Michelle, Chris, Justin and Nellie.
Director: Michael Illick
Production: Dummy.